Danni has 11 years of brand communications experience working with corporate clients across global and multi-sector brands including Virgin Media, UKTV, Tesco, Nike, Honda, Lenovo, Mondelez and JCPenney. Danni pushes through to better communication thinking and doing, helping companies live out their brand purpose in more behavioural ways. Always aiming to find the best solution for any kind of brief, Danni unpicks the user context, platform and design of brand interfaces, experiences and behaviour to adopt a more seamless and engaging interaction with people.

A keen interest in doing good, Danni co-created Tesco’s CSR strategy to create the Eat Happy Project. She also founded and leads Wieden+Kennedy London’s social good initiative, Forever Curious, helping underprivileged children develop their creativity.

Danni has recently launched Loose Lips Tea, bringing people together over positive conversation, with tea as the catalyst for social change.